“AMSTERDAM, HERE WE ARE!” On September 28th the well-respected festival ‘Pure & Crafted’ landed on the shores of Amsterdam. After three legendary events in Berlin and one year on the road, the party capital of the Netherlands was selected to host the quinquennial celebrations. In spite of the … [Read more...] about Pure & Crafted Heritage
Ron Betist
Born in Amsterdam in the middle of summer 1958, Ron naturally has a sunny character too.
With a father heading the motorbike division of the Amsterdam police force between the sixties and the eighties, Ron grew up with oil in his veins and petrol in his head.
Riding bikes was all he could dream of as a young boy. Illegally riding his father’s BMW at the age of 12, his dad’s colleagues seized him and impounded the bike. A surprised father saw his colleagues riding his own bike to the police station.
After riding police bikes for nearly seven years, Ron moved on mid-eighties to a commercial life in international entertainment for nearly two decades. He became an expert on marketing and sales the last ten years specializing in B2B lead generation.
But that’s ‘just’ his profession. Motorbikes and everything surrounding it is his true passion. He has been [legally] riding for nearly forty years and has had many different sets of wheels. He loves the design and technique of Ducati, the classiness of BMW and the bulliness of Harley Davidson. However, Ron has a British heart:
“I am married to Triumph, but Norton is my mistress”, he will answer when asked about his preferences. Ron is much more a rider than a technician. With a sound understanding of the technique, he can ‘read’ a bike. Taking it apart is not a problem for him, but putting it back together is. So, don’t leave him alone in your shed with a wrench in his hand…
Riding it is and that’s what he lives for.
Whatever the bike or whatever the conditions he will “Always ride in style”.
Hornet morphes into Butterfly
NO BREAKING NEWS ABOUT A RECENTLY DISCOVERED INSECT, but a new star shining brightly in the custom building Universe. This is only his first bike, but we expect to see much more of the Bulgarian builder in the future. Kyustendil (Bulgaria) based Bull Moto Custom and its owner Ivan Mushev, are … [Read more...] about Hornet morphes into Butterfly
‘There’s a Starman waiting in the sky’
THE ANNOUNCEMENT OF THE STARRIDER made me think of David Bowie’s 1972 ‘Starman’ song. Magical but haunting at the same time. It will stick in your mind forever. Just like this quintessential storyteller did musically, the Ott brothers understand what it takes to excite a bike rider. Combining their … [Read more...] about ‘There’s a Starman waiting in the sky’
A songsmith tuned Triumph
“The hills are alive with the sound of Triumph!” THIS SLIGHTLY MODIFIED opening line from the world renowned theme from the ‘60’s movie ‘The sound of music’ sort of illustrates the origin of this build. Although his name might suggest otherwise, Gabriel Alares is a Stockholm based … [Read more...] about A songsmith tuned Triumph
Fascinating Dull Boy
Once upon a time in the Winter Dark SCANDINAVIAN countries are known for their long dark winters. Causing those Viking knights to take refuge in their homes, only to come back out again in Spring. As a Head of Design at a Norwegian distillery, Swedish born (but 1/4th Norwegian..) David Höök is … [Read more...] about Fascinating Dull Boy
